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      President of international news group on the development of China's chemical fiber industry

      Source: Time:2016-10-11

    •   China chemical fiber industry is experiencing a historical process of crescendo. China''s chemical fiber industry in the world. However, the world''s media how to look at the development of China''s chemical fiber industry? How do they report the process of Chinese chemical fiber? In the footsteps of the global market, China''s chemical fiber should be how to develop a huge market attitude? The biggest problem is the market competition consciousness is not strong, or marketing tools behind? The author interviewed the president of the international news group, Mr. KlasseDeWaal.

       

        International News Group''s international Journal magazine (International Fiber), the international fiber magazine was founded in 1986, is currently a bimonthly, focusing on chemical fiber and chemical fiber industry.


        Author: how the world view of China''s chemical fiber industry?
      What words do you use to describe China''s chemical fiber industry?


        KlasseDeWaal: for other countries and regions, the face of China''s chemical fiber industry is a very complex feelings, there are good and bad.
      Around 1770s, when the fiber industry began, 80% of the chemical fiber industry in the United States, Europe and other places; and now the production capacity of 8% in China, only in the United States, Europe, the region of only 84% in the United States, the United States, Europe and the United States, the United States and europe. People in Europe and the United States does not love this industry lost feeling, this at a loss; on the other hand, people find that Europe must make changes in some aspects, such as quality, innovation and technology, the use of nonwovens. Europe''s chemical fiber industry has also changed, from now China such like the constant pursuit of product yield to innovative products, such as fiber, new requirements, new applications, new textile technology, many innovative fiber products have been produced in the United states.


        In terms of chemical fiber industry, Europe and the United States productivity is not as brilliant as before, but some new things are growing.
      We do feel increasingly difficult to compete with china.


        Our magazine is neutral and objective to China, without subjective consciousness.
      We attach great importance to China''s chemical fiber industry, the development of China''s chemical fiber industry carried out a detailed report. The Chinese people are doing well in the chemical fiber industry, weaving high quality products to meet the needs of the world.


        The West welcomes Chinese products.
      When I was young, every product bought written all made in the USA, and now is China manufacturing in the United States and Europe stores everywhere Chinese products, because of the low price, very popular with consumers. As a professional publication, we do not give advice to customers, but to provide neutral information, tell the truth. Prejudice, preference will never appear in our magazine.


        Author: foreign chemical fiber enterprises for China''s chemical fiber is the main concern?


        KlasseDeWaal: they are very concerned about what new products and new fiber into the western market, quality management, and product inspection, sometimes China enterprises to provide products is not so good, hope to get some good products for Western companies become cautious, so they need this information.
      Many large companies are doing laboratory quality supervision, as a channel such as WAL-MART to make sales of Nike shoes will please the laboratory for testing of the product quality of the fabric, they will issue the test report, but the report will not be open, because this is a secret. The reason is that the customer really needs is the product quality and price. As a matter of fact, because the products made in China are cheaper than those made in the US, people will suspect that the cheap goods are not good enough. Of course, if you do not complete the test, the product will not be trusted.

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